Hotelsa Foodservice continues to expand in Africa

Debuts plants in Morocco and Tunisia, with plans to expand its facilities in the North African country and Cape Verde

The Mallorcan Hotelsa Foodservice has new production plants and warehouses in Morocco and Tunisia recently launched. The facilities in the North African country are located in the PI Thasila in Agadir. In this first phase, the plant has a production line for juice concentrates, concentrates cocktails, syrups, extracts and coloring, with a daily capacity of 5,000 l. At the moment, production is being absorbed by hotel establishments located in the cities of Agadir and Marrakech, but later export to nearby markets start.

In a second phase, which could be expected before the end of this year, Hotelsa incorporate a new production line at its plant in Agadir intended lyophilized products (creams, sauces, drinks, etc.).

With regard to the landing of the Mallorcan company in Tunisia, it occurred almost simultaneously on entry into Morocco by the launch of production facilities (juices, cocktails and lyophilized) and Kalaa Kebira store, plus another Supplementary warehouse in Djerba.

Also, would Hotelsa plans to increase its presence in Cape Verde, with the acquisition of a new store on the island of Boavista (1,100 m2), following the commissioning of a plant, warehouse and offices (1,200 m2) on the island of Sal last year. The company also tedría study the formation of a joint venture to invest in freezing and expand its range of products alimetarios for hotels in that market.


NEW FACILITIES IN MEXICO
Furthermore, Hotelsa released new production facilities in Mexico earlier this year, after remodel and expand the plant already available in the country, located in Cancun.
Earlier, the Mallorcan also acquired a new warehouse in Alicante (500 m2) while facing the second half of this year would consider investments in Portugal, and Madeira to increase storage capacity in area physician.

In all these cases, the new facility also involve investment in commissioning and technical delivery services as well as staff dedicated to commercial activities. Miquel Matas, Hotelsa CEO, has indicated that the strong growth of the company in recent months due to the success of the line of dispensing machines for hotels launched last year and developed by its R & D, formed in 2009 . Specifically, markets various models for milk, coffee, juices and cocktails.

Hotelsa bill provides € 21 million this year, a figure that represented an increase of 13.5% compared to 18.5 M admitted in 2010 The company, with factories in Mallorca (2 levels, food and dispensing machines), Barcelona, Dominican Republic and quoted in Mexico, Cape Verde, Tunisia and Morocco, plus 17 sales offices (10 in Spain), has a staff of 170 employees. Its customers include major Spanish and international hotel chains, if Riu, Iberostar, Sol Melia, Oasis, Pierre Vacances and Kenzi Hotels.

 

Published June 14, 2011, by Carlos Rija www.alimarket.es

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